Offer Architecture
Choose the path that matches your bottleneck.
Modernize a live operation or launch a lean MVP. Pick based on workflow pressure, not agency packaging.
30-second decision rule
Modernize
Choose Digital Transformation Sprint if demand already exists and the current bottleneck is internal workflow, intake, or visibility.
Launch
Choose Rapid Product Build if the problem is clear, the buyer can move fast, and you need users touching something real before scaling spend.
Pause
Wait if the budget is too small, the first workflow is still unclear, or weekly feedback and approvals cannot happen reliably.
Which track should you pick?
Question 1
Are you modernizing an existing operation or launching a new product?
Question 2
Do you need internal workflow integration first, or market validation first?
Question 3
Can your team keep weekly feedback loops moving without delays?
Digital Transformation Sprint
ProductizedFrom legacy mess to modern platform — in 90 days.
For: Established SMBs with outdated websites + disconnected internal systems.
Promise: An integrated platform connecting your website to operations, replacing manual processes with digital workflows.
Timeline: Phase 1 delivered in 8–12 weeks with a working prototype by Day 14.
Scope
- Public-facing website
- Role-based dashboards
- One key workflow digitized (enrollment/booking/registration)
Out of scope
- • Full legacy migration (Phase 2)
- • Mobile apps
- • Ongoing content creation
- • Heavy third-party integrations
Investment: €5,000/month x 3 months = €15,000
Risk reversal: You see a working prototype in 14 days before your first payment is due. If it doesn’t match scope, walk away.
Rapid Product Build
ProductizedYour idea, built and live in weeks — not months.
For: Non-technical founders with funding.
Promise: A working MVP users can touch in weeks, not a deck or mockups.
Timeline: Phase 0 in 1–2 weeks; Phase 1 in 4–8 weeks.
Scope
- Phase 0 paid discovery with prototype + scope
- Phase 1 MVP build on retainer
- Architecture for rapid iteration
Out of scope
- • Fundraising services
- • Broad business strategy
- • Post-MVP roadmap execution without separate retainer
Investment: Phase 0 €5,000–8,000; Phase 1 €5,000–6,000/month
Risk reversal: Phase 0 is standalone. If it doesn’t convince you, you keep everything and owe nothing more.
Process recap
Step 1
Brief (Day 1)
Step 2
Working Prototype (Day 14)
Step 3
Build (Weeks 3–12)
Step 4
Launch + Handoff
30 minutes. No pitch deck. We’ll review your current setup and tell you exactly what we’d change.
Disqualifier: if budget is under €3k/month or decision cycles are slow, this is not the right engagement.
Book a Strategy CallHard no's
- • Equity-only founders / “we’ll find money later”
- • Cheapest-option shoppers
- • “Simple website only” buyers
- • Slow decision-makers who can’t keep up with feedback loops